I wanted to wish all my readers a Happy New Year. i hope that 2012 is a great year for you. As the online world continues to evolve, I’ll continue to observe and discuss. I hope you join me. Zaid
I’m currently enrolled in Hubspot’s Inbound Marketing course and one of my first assignments is to write a post about some basic strategies you can incorporate into your blogging strategy. So here are three that I’ve learned from the first lesson: 1) Create a poll: in addition to allowing your readers to leave comments on [...]
I just finished a great book called Evil Plans by author Hugh MacLeod that I recommend reading if you’re interested in creating your own brand and starting on your own journey. In the book, Hugh talks about the concept of cheap, accessible, global media that is available to us. He’s referring to the internet and tools like blogging that allow regular folk to begin publishing content. In the same book, Hugh also talks about Global Microbrands and the concept of reaching out to audiences across the world.
I want to talk to you about the concept of consistency. While working with many of my clients as a consultant it’s usually easy to get them excited about starting a blog. Many of them clearly understand the benefits of creating a blog such as thought leadership, search engine improvement and brand awareness. Many of them get super excited to get started and I usually share their passion. But then something unexpected happens.
A big thank you for stopping by. But don't go. Stay a while, and lets discuss this thing called social media or online. I'm here to entertain and educate the best I can and I'm hoping you join me. - Zye